We were asked to design the visual identity for Fromie, a new gift delivery company based in Frome. Working in collaboration with Frome Independent Market, Fromie is a way to expand awareness of local suppliers who deserve UK wide recognition, delivering a selection of beautiful bespoke presents with a more personal touch.

A warm, playful and charming identity was communicated by the creation of bespoke patterns, inspired by the landscape and rolling hills around the River Frome. The bright colour palette, expressive patterns and the friendly yet professional typography brought the brand to life.